Capturing the "ideal" audience : the emergence of network daytime television, 1948-1954
| dc.contributor.author | McChesney, Inger | |
| dc.date.accessioned | 2009-07-29T16:00:37Z | |
| dc.date.available | 2009-07-29T16:00:37Z | |
| dc.date.issued | 1992 | |
| dc.description | iii, 153 leaves ; 29 cm. | en |
| dc.description.abstract | Contents include: gender ideology in postwar America, the emergence and nature of daytime television - 1948-1954, and daytime programming and home. | en |
| dc.identifier.uri | http://digital.library.wisc.edu/1793/35689 | |
| dc.language.iso | en_US | en |
| dc.title | Capturing the "ideal" audience : the emergence of network daytime television, 1948-1954 | en |
| dc.type | Thesis | en |
| thesis.degree.discipline | Journalism and Mass Communication | en |