Medium or the Message : What Effects Youth's Responses to Anti-tobacco Messages

dc.contributor.advisor	Fay, Martha J.
dc.contributor.author	Staats, Kathy
dc.contributor.author	Habermeyer, Sara
dc.contributor.author	Bjerke, Joshua
dc.contributor.author	Geheran, Danielle
dc.date.accessioned	2011-12-20T16:00:04Z
dc.date.available	2011-12-20T16:00:04Z
dc.date.issued	2011-05
dc.description	Color poster with text, images, graphs, and charts.	en
dc.description.abstract	As the use of social media becomes more widespread among youth in our society (Purcell, 2011), public health officials have looked to new media to promote messages of healthy behaviors. Focusing on anti-tobacco messages, this study examines whether the medium (Facebook, Twitter, or YouTube) or the message (fear, humor or bandwagon appeal) influences youth response.	en
dc.description.sponsorship	University of Wisconsin--Eau Claire Office of Research and Sponsored Programs	en
dc.identifier.uri	http://digital.library.wisc.edu/1793/55620
dc.language.iso	en_US	en
dc.relation.ispartofseries	USGZE AS589	en
dc.subject	Social media	en
dc.subject	Online social networks--Social aspects	en
dc.subject	Youth--Tobacco use--United States--Prevention	en
dc.subject	Written communication--Psychological aspects	en
dc.subject	Posters	en
dc.title	Medium or the Message : What Effects Youth's Responses to Anti-tobacco Messages	en
dc.type	Presentation	en

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