Dumb Blonde Effect : How Stereotypes and Needlessly Complex Words are Associated

dc.contributor.advisorPeden, Blaine F.
dc.contributor.authorToddes, Carlee
dc.contributor.authorCuster, Taylor
dc.date.accessioned2013-10-24T17:19:36Z
dc.date.available2013-10-24T17:19:36Z
dc.date.issued2013-05
dc.descriptionColor poster with text, charts, and graphs.en
dc.description.abstractThe purpose of this study was to examine whether exposing participants to images of blonde-haired women caused them to perform poorly on a cognitive task, and whether increasing the difficulty level of the vocabulary in an essay causes an author to be perceived as less intelligent.en
dc.description.sponsorshipUniversity of Wisconsin--Eau Claire Office of Research and Sponsored Programs.en
dc.identifier.urihttp://digital.library.wisc.edu/1793/66910
dc.language.isoen_USen
dc.relation.ispartofseriesUSGZE AS589en
dc.subjectDumb blonde stereotypeen
dc.subjectPerceptionen
dc.subjectPostersen
dc.titleDumb Blonde Effect : How Stereotypes and Needlessly Complex Words are Associateden
dc.typePresentationen

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